Impact helps launch KeyBank’s Global Treasury Management Group
Impact Communications recently aided KeyCorp in the creation of three web-based demos for KeyBank’s Global Treasury Management Group (GTM). This series of next-generation service technologies includes Key Business Online, Key Capture and Key Total Treasury. KeyBank’s GTM pairs cash management expertise, resources, state-of-art technology and financial products and services businesses need to maintain close control of cash functions.
Key Business Online is a tool designed for small business to better manage their account information. An online demo is used to show ease of use and highlight features and benefits. Impact designed a multimedia demo of the program. This demo guides viewers through the application using screen grabs of the actual program. Impact also incorporated “try-it” sections that allow users a real-time glimpse of how to use the program.
Key Capture is a deposit management service that allows Key’s small business clients to save time and money by depositing checks remotely using a scanner. Key Capture allows clients to deposit those items to their bank via a secure internet connection. Impact developed a microsite demo using a combination of video, stock photography and screen grabs from the program. The demo is used by Key’s sales team to show potential clients how the software works.
Key Total Treasury is a cash management system that delivers the tools to effectively manage receivables and payables by providing comprehensive funds management and information reporting. For the launch of this system, Impact’s content developers and multimedia programmers created an online demo that provides an interactive overview of Key Total Treasury. This demo combines video, narration, stock images and screen shots with interactivity and appealing design to showcase the features and benefits of the system.